This is the year you become Real, Relevant, and Desirable to your people with words that actually create clarity, connection, and demand
where would you like to go?
2026 copywriting
services
that gal website copy experience →
offer obsession launch copy →
the voice & vision retainer →
you're ready to become
"THAT GAL" in your dream client's mind
You know, the one who's the perfect-fit solution she's been searching for, believes in, and is ready & freakin' excited to hire
Being seen as "one of many" options instead of as the obvious choice
Getting on sales calls that feel like an interview instead of a mutual "HECK YES!"
Having to drive sales yourself when you know your copy could be doing the heavy lifting instead
Knowing all you're capable of, but feeling stuck behind words that don't communicate it
You're here right now because "just showing up" and "hoping your people get it" is no longer a strategy in your business plan.
You're here because you're tired of running a business with copy that hasn't caught up to who you've become.
And you're here because you actively want to create the clarity, connection, and demand that make your people pay attention and get moving.
You've tried perfecting that money-making message on your own, but you realize now it's time to turn your copy over to a professional who can see your vision just like you, write in your voice, and FINALLY give your words the attention they deserve.
you want copy that does this...
Turns the vision in your head into a clear, compelling narrative that positions you as a leader in your space
Sounds like you and turns your offers into the most desirable thing your people have seen all day
Connects, nurtures, and converts in the background so you don’t have to constantly be "on" and explaining what you do
Books you more of those “Am I dreaming?” clients who already trust your perspective, understand your value, and are genuinely excited to work with you
so you can do this...
Fill your calendar with work you love and say goodbye to red-flag clients that cause you stress
Show up over and over again knowing your ideas and genius have been captured for your people to see
Take that vacation, grow your team, expand your capacity, and build a business that supports your life–not the other way around
Spend less time wondering what to say and how to say it and more time dreaming bigger and doing the parts of business you actually enjoy
because you're absolutely over...
take the mental load of what to say off your brain and turn your copy into the tool that drives clarity, growth, and demand for your business?
what if you could find a copywriter who can...
Well, you've found her.
She's right here.
Hi, it's me.
work with me →
Making you Real, Relevant, and Desirable to your people with your words? It’s what I LOVE to do…and I’ve gotten so good at it that my clients often end up saying:
the gal who's about to turn your genuis into copy gold
"Val is my favorite copywriter!"
"I'd work with Val a million times over!"
"She nailed it on the very first draft!"
"You can't afford to NOT hire Val!"
And the fact that my signature Moving Message Formula is responsible for $500K+ in client results is no accident.
It’s not magic...
I know what questions to ask to pull that copy gold out of your head.
I know how to discover what your people want & need and tie it back to your offers.
I know how to turn WHAT you do and HOW you do it into the most desirable thing your people have seen all day.
And I know how to do it while maintaining the integrity of your voice and your vision so your words truly represent you & do the strategic work that grows your brand and business.
If you’re looking to partner with a copywriter with a track record for building clarity, growth, and demand for her clients…you’ve found her.
I’d love to take that mental load of what to say off your brain, help you bring your vision to life, and turn your ideas into words that drive action.
clients
What my have to say
rita desnoyers-garcia, becoming awake
Val wrote copy that was so much better than I could have done on my own, even though I've written books! She's one of my favorite copywriters that I've used over the years.
I hired Val because I was overwhelmed about what to say on my website. I had a bunch of ideas and pieces of copy that I didn't know how to put together. I handed everything over to her and her skill, sensitivity, and thoroughness resulted in copy that is amazingly accurate in terms of my voice, my message, and my sense of humor!
I highly recommend Val to any business owner who wants a beautifully written website without all the sweat and tears. She made the process easy and was such a pleasure! She knows what she's doing and you can trust her to express who you are and what you do very well. My money was WELL invested!
"From the very first draft, I was really BLOWN AWAY! It was nearly perfect!"
"If your messaging or website copy is keeping you from selling, you can't afford to NOT hire Val!"
Before working with Val, I was embarrassed to send people to my website. My messaging wasn't clear - it didn't speak to my target market or showcase the results I get my clients.
I basically 'brain dumped' my entire business to Val and she organized it to speak to my ideal clients - and I can use my new messaging across all kinds of platforms like email and social media, too! Val also worked directly with my web designer, basically taking the whole project off my hands completely!
I'm so excited to send people to my website now! Val is not only a great writer, but she's professional and fun to work with! She really understands your vision, goes above and beyond to bring it together, and brings you through a beautiful client experience. I can't recommend her enough!
kasey sheeran, workflows and waves
let's create the message that makes you real, relevant, and desirable to your people
The
Copy Packages
That Girl Website Copy Experience
The next iteration of your brand has arrived...and you can't go a moment longer being someone you're not.
You know your website has the potential to be one of your most powerful conversion tools. But right now, it’s not telling the full story of your genius, your results, or why your people choose you.
That Girl is the website copy experience that allows you step fully into who you are—and translates your genius into a strategic narrative that brings your vision to life, sends your perfect-fit people straight to your inquiry form, and books you more work you actually love.
Because the only way to become the gal they want–the one they trust, desire, and feel confident choosing with no hesitation–is to become Real, Relevant, and Desirable in their heads.
investment:
$4,000
payment plans available
The website copy experience that turns you into the Real, Relevant, and Desirable solution your dream clients are looking for
this is for you if:
Your business has evolved and it's time to re-define your identity in your industry
You're tired of working with anyone who fills out your inquiry form and you want to fill your calendar with *pinch-me-I'm-dreaming* clients
You want to turn your website into a conversion tool makes sales easier than ever before
Want the full details?
download the services guide →
Offer Obsession VIP Week
You didn’t create your offer casually. You poured your heart, expertise, and experience into a course or program designed to deliver life-changing results. Now it deserves to be wanted.
Offer Obsession is the launch copy experience that turns your program into the most desirable thing your people have seen all day.
Whether you need a sales page that speaks to buyers at every stage of awareness–or a strategic email sequence that drives them there–I’ll help you translate the true value of your offer into words that capture attention, build trust, and move your audience confidently towards the Buy Now button.
Your offer already works. Offer Obsession makes sure it’s seen, understood, and desired.
this is for you if:
You’re launching a course or program and want sales page and/or email copy that drives consistent conversions
You know there are people in your audience who are a perfect fit–and you want more of them becoming customers
You need clear, cohesive messaging to support your launch fast, without sacrificing quality or integrity
investment:
$3,000
payment plans available
The launch copy experience that turns your offer into the most desirable thing they've seen all day
Want the full details?
download the services guide →
The Voice & Vision Retainer
Being a CEO gal already means juggling a million moving parts–client work, launches, strategy, team management, and somehow still having a life.
And then there’s the copy. Your website, emails, sales pages, and all the other words your audience encounters…constantly living in your brain.
It’s exhausting. Never-ending. Mind-numbing. And while DIY-ing your words might have worked when you were smaller, doing it forever is not the move if you want to scale big AND protect your sanity.
The Voice & Vision Retainer is a 3 to 6 month experience where I become your copy partner—taking the mental load of writing completely off your brain.
It’s having a partner who sees your vision just like you do, writes in your voice, and transforms your ideas into words that actually nurture connection and create demand every time your people interact with you.
This isn’t about getting help with random pieces of copy.
It’s about building a brand that feels strong, consistent, and fully like you in every interaction you have with your ideal clients.
this is perfect for the ceo gal who:
Has more copy needs than a single project could cover
Is doing a total rebrand/pivot and needs cohesive copy support
Has launches stacked on the calendar and wants converting sales pages and emails galore
investment:
$2,000/month
3-month minimum
Wants her message and voice to be FELT at every single touchpoint her audience has with her - from her website to her emails to her onboarding and offboarding processes and beyond
A 3 to 6 month copy partnership that infuses every word your brand puts out with clarity and cohesion so your message turns into real momentum
Knows she didn’t sign up to be her business’s full-time writer and that partnering with an expert will help her go faster
Want the full details?
download the services guide →
You're a No problem.
🔍 A 397% increase in organic web traffic (yes, I do SEO 😉) that led to 584 booked appointments
💃 Make $10K from her waitlist alone (and then go on to sell out her coaching program)
✍🏻 153 webinar registrations in one week followed by 13 new sales (that’s an 8% conversion rate - and 4X the industry average)
👀 4X the number of returning visitors to her website
💌 Sell a premium $50K offer over and over again
💌2 new referrals, 1 re-signed client, and a new speaking opportunity within two weeks of launch
results kinda
gal?
Here's what my clients have achieved with words written by me:
Meredith Mackenzie knew her counseling practice was a loving and empathetic place for all to be themselves, unpack their trauma, and receive support without judgement...
But she knew her website didn’t portray that.
Meredith felt her website was too “sterile” and failed to portray the warmth and compassion her team had to offer.
This often happens to professionals who are amazing at what they do and know how to explain “what” they offer - but struggle to convey how they do it and why it matters.
Join me as I walk you through my client Meredith’s website copy project and see exactly how I helped her showcase the warm and human side of her practice, and as a result, see a 600% increase in website inquiries!
Website copy
Parallel Wellness
download the services guide to view the case study →
Lisa, a top voice in the Human Resources field on LinkedIn, was incredibly confident in her brand voice...but she worried how well the sales page for her new group coaching program would activate the ideal clients in her audience.
Lisa was getting a lot of traffic to her sales page from social media, meaning her people saw value in her program and wanted to know more.
But sign-ups to her waitlist were slow. She knew she had to do something to motivate her prospects to take action and so they would go from lurkers to buyers.
Come learn how I helped Lisa infuse her sales page with my favorite 5-Minute Storytelling Strategy that helped her achieve a $17K launch and sold out coaching program!
sales page copy
Lisa Young
download the services guide to view the case study →
The
grab a peek inside my process
Moving Message Formula
The copy I write for my clients isn't lucky.
I call it the Moving Message Formula.
i don't write words and hope they work.
They're the result of a repeatable process I use on every project to turn their voice and vision into words that move people into action.
download the services guide to preview the process →
I've used this process with CEO gals just like you who all had something powerful to say...
want me to do it for you, too?
but needed help saying it in a way that feels real, relevant, and worth taking action on,
And every time, the result is the same. Their vision comes to life. Their message becomes clear. Their people feel seen. And their dream clients start to move.
download the services guide to preview the process →
Frequently Asked Questions
Got something on your mind?
Do you offer payment plans?
How will you write in my voice?
What if I don't like the first draft?
Will you design my website, too?
Yes, payment plans are available for all copy projects! All you have to do is ask and we can figure out the best option for you.
I have an entire phase of my copywriting process dedicated your voice.
I'll ask you questions that help me uncover your personality, words and phrases you love, those you wouldn't be caught dead uttering, and how you want to make your people feel. I also binge your content - from Instagram Stories to blog posts and podcast episodes.
You can rest assured that during our time together, my main focus is "downloading" you into my brain and taking on your persona!
This is a legitimate concern that I absolutely understand. I want you to first know that I've never had a copy client feel like they weren't well represented on the page - and this is because I've designed my entire copywriting process to avoid this scenario.
I do my due diligence to understand you and your brand, your offers, and how you want to sound so your first draft gets you excited about where your business is going!
In the event you do not like your first draft, two rounds of revision are included in all copy packages. You'll give me your detailed feedback and I'll make adjustments until you're proud of your new copy.
I'm not a web designer and I don't design websites. If you are looking for web design support, just ask! I have a master list of trusted brand and web design professionals I would love to refer you to!
Who do you work with?
When can we start?
Most copy projects are booked out 4-6 weeks in advance. If you're thinking it's time to get started on your copy project, reach out as soon as possible!
I mostly work with coaches and service providers who's expertise makes life happier, easier, healthier, and more fun. This could be B2C or B2B businesses.
I don't work with political organizations or product-based businesses.
If you're not sure if you're a fit for the studio, I encourage you to fill out an application anyway. It never hurts and I'm happy to refer you to someone I trust to help you get the results you need!
How long will it take me to get my new copy?
Project turnarounds range from 1-3 weeks. During your project, I'm only writing your copy. Rest assured that you have my full attention and expertise on your business!
What's the deal with the poetry?
I FIRMLY believe (yes, that's FIRMLY in ALL CAPS) that poetic principles contribute to high-performing copy that leads to more consistent conversions. Why?
Because poetry is all about making people feel seen, heard, and understood. It's about forming genuine connections over shared experiences and values. It's about inviting others to believe what's possible when they take action.
I'm not going to just hand you "pretty copy" when we work together. I'm going to write you a strategic narrative designed to nurture your perfect-fit people from lead to client by leveraging what I know of poetry to build trust, position you as an expert, and inspiring the right people to make moves.
Just see my client testimonials - or ask them yourself!
How much work will our project require of me?
I know you're busy—and you won't need to hold my hand during our work together.
You'll need to fill out a few onboarding forms, including my Brand Vision Questionnaire and a Past Client Contact Form before I start writing. (This is about 2-3 hours of work.)
Then, you'll need to be present to review your new copy, offer feedback, and approve revisions! (This is about 1-2 hours of work.)
Do you offer refunds?
Due to the nature of my work, refunds are not offered.
What do I need to get started?
To get the most out of your copy project, you'll need to have a clear understanding of who your ideal client is (their struggles, desires, what they've tried before, etc.), how you help, and your voice.
If you feel a little fuzzy on the mechanics/features of your offers, that's OK! You'll get the clarity you need to solidify things like that through our work together!
BOOK YOUR COPY PROJECT →
You only have so much time in the day.
Let me take your website, those emails, or that sales page off your hands...because continuing to DIY your words is not the move for scaling or sustaining your business, expanding your impact, or protecting your sanity.
All you have to do is speak passionately about what you do and I’ll take care of the rest.